Today’s guest is the Co-Founder of First Influencer a performance-based influencer marketing agency. You will discover her unique approach to influencer marketing, the most important metric to pay attention to when hiring influencers, and the 3 things you absolutely need before running an influencer marketing campaign.

Christy Choi is the co-founder at First Influence Inc.

Highlights

05:38 – How to harness experiences in other creative fields to provide you with a unique approach in business.

07:15 – Why digestible content and a presentation that audiences can resonate with are integral to your influencer campaign.

09:00 – Unique approaches to micro-influencers marketing and the expected exciting outcomes.

11:07 – Micro-influencers — who are they exactly and how do you spot them?

12:12 – A free tool where you can find and connect with micro-influencers for your campaign.

24:00 – The 3 things you absolutely need before running an influencer marketing campaign.

Show Mentions

Impact Radius 
Dovetale 

Sponsors

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Lakshmi uma

Podcasts & ASO Executive at Appmasters
Lakshmi Uma is Appmaster's Podcast and ASO executive. She loves exploring ancient sanctuaries, architecture, and landscapes.
Lakshmi uma