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Want to know what are the most effective ASO strategies for mobile games? Well, you are about to discover how to pick the right keywords, why you want to use low traffic, low competition keywords and what to focus on when you are just launching your app.

Martin Hudak is the Founder at wisee.

Highlights

03:35 – Is ASO strategy still significant for casual games? Are there types of games that ASO will be more beneficial?

05:04 – Effective ASO approaches you can employ for hyper-casual games.

06:07 – The strategies involved in picking the right keywords for your app.

07:38 – Tricks on keyword optimization that can have big impact on your rankings.

09:35 – Short description vs long description. Are high traffic keywords always better?

18:35 – How to showpiece a new app to improve its downloads.

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Fav app: 8 Ball Pool

Sponsors

Pollen VC is the market leader in capital-efficient funding for mobile app developers and digital publishers. They provide lines of credit to app publishers allowing them to unlock their unpaid revenues and eliminate payout delays of up to 60+ days by connecting to their app store and ad network platforms.

App Radar will save you time with its unified ASO workflow and save you money with its Apple Search Ads team who will optimize your campaigns and increase your ROAS.

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