Today’s guest is the CEO and Co-Founder at Likewise, a Bill Gates-funded app that helps people quickly find and share recommendations. You will discover why getting the single player mode correct is important even if your app is social and how to take time for coming up with a vision for your company.

Ian Morris is the CEO and Co-founder of Likewise.

Highlights

5:40 – Why go with across multiple categories rather than just one
9:05 – The launch approach that Likewise took and the rationale behind it
12:52 – Subscription fatigue: Why it is such a huge issue
18:20 – Ian’s leadership mindset in transitioning from a sizeable company to managing a start up
23:06 – As CEO, his best practices to make time for the vision of the company

Show Mention

Fav app: Audible: (iTunes | Google Play)

Sponsors

Pollen VC is the market leader in capital-efficient funding for mobile app developers and digital publishers. They provide lines of credit to app publishers allowing them to unlock their unpaid revenues and eliminate payout delays of up to 60+ days by connecting to their app store and ad network platforms.

Want to double your downloads using ASO? At the App Masters Academy, we show you our EXACT ASO strategies and our greatest growth hacks to driving massive downloads. From Apple Features to ASO to influencer marketing, you will learn all the tools and tactics to make it in the app space. Check out the App Masters Academy today.

Lakshmi uma

Podcasts & ASO Executive at Appmasters
Lakshmi Uma is Appmaster's Podcast and ASO executive. She loves exploring ancient sanctuaries, architecture, and landscapes.
Lakshmi uma