Description

Coming up is a coaching call I did where you will discover how to name your app to highlight your app’s benefits, outside the box ASO strategies and using popular Amazon books for app icon inspiration.

Anna Rifai is the creator of Caveman.

Show Notes

Naming Your App

Caveman is a relationship app for men designed to help them improve their romantic side. I have suggested to Anna that she might want to consider renaming the app to something which reflects the nature of the app. Romeo, for example, is a name she can consider because this is something which men want to become, not a caveman. This suggestion would also highlight the app’s offering, which are tips and tricks to win a woman’s heart.

Outside the Box ASO Strategies

To become good at ASO, do not just think about words which are directly related to your app. Explore other terms which are somehow related to the app as well. For this app, since it gives men relationship tips and advice, you can place in GQ, Esquireor Men’s Health…things that men might look for. Check if any of these words have high traffic and which one has low difficulties.

Using Popular Amazon Books for App Icon Inspiration

For this app, I had recommended maybe a rose or other images which connote being suave or romantic on their way to having the woman of their dreams. You can look at pick up tips on Amazon to see what kind of books gained traction or what kind of graphics or design they have to see if you can borrow something from them.