[smart_track_player url=”http://traffic.libsyn.com/mobileappchat/59_facebook_messenger.mp3″ ]
Facebook Messenger - Lucy Zhang

Facebook Messenger – Lucy Zhang


Visit 99designs.com/Chat and get a $99 Power Pack of services for free.

Get 50% off Gabriel Machuret’s App Marketing Guerilla Course – Just $45

Subscribe to the Show

Subscribe via iTunes

Subscribe via Stitcher

About the Episode

Are you relying on press to get downloads for your app? Well today’s guest tells us how she turned the downloads from the early press clippings into more users by creating a viral loop within the app. Also, listen to the advice that she gives to app developers about building a minimum viable product and why the launch date is NOT as important as you think.

Lucy Zhang, who co-founder of the Beluga app which Facebook bought in March 2011 and is now the Facebook Messenger app.

About Facebook Messenger App

Text your friends for free. Get Facebook Messenger to instantly reach friends on their smart phones, feature phones or desktop computers. In addition to sending free texts, you can also:

– Chat with a group
– Send voice messages, photos, stickers, smileys and other emoji
– Get push notifications
– Know who’s seen your messages
– Include your location

Messenger does all this using your existing data plan.

Show Mentions

LouisGray.com article

Fav apps:

– Asana: (iTunes | Google Play)

– Uber: (iTunes | Google Play)

– Mailbox: (iTunes)

– Combine 4!: (iTunes)