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About the Episode
Are you relying on press to get downloads for your app? Well today’s guest tells us how she turned the downloads from the early press clippings into more users by creating a viral loop within the app. Also, listen to the advice that she gives to app developers about building a minimum viable product and why the launch date is NOT as important as you think.
Lucy Zhang, who co-founder of the Beluga app which Facebook bought in March 2011 and is now the Facebook Messenger app.
About Facebook Messenger App
Text your friends for free. Get Facebook Messenger to instantly reach friends on their smart phones, feature phones or desktop computers. In addition to sending free texts, you can also:
– Chat with a group
– Send voice messages, photos, stickers, smileys and other emoji
– Get push notifications
– Know who’s seen your messages
– Include your location
Messenger does all this using your existing data plan.
Show Mentions
– Fav apps:
– Asana: (iTunes | Google Play)
– Uber: (iTunes | Google Play)
– Mailbox: (iTunes)
– Combine 4!: (iTunes)
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