App Radar will save you time with their unified and connected ASO workflow and save you money with their Apple Search Ads team who will optimize your campaigns and increase your ROAS. See why companies like Kolibri Games, Tivola Games, NerByte & iTranslate rely on their platform and expertise to drive organic installs from app stores, to their apps and games.

Let Adjust unify all your marketing activities into one powerful platform, and give you the insights that you need to scale your business. Adjust provides 100% accurate mobile app tracking so you can make better informed marketing decisions. See why more than 25,000 apps have implemented Adjust’s solutions.


Are you on a budget for building your app? Coming up is a coaching call with a developer of a real estate app. We discuss building a native app vs a PWA, marketing tactics before you launch your app and how to engage with influencers in any niche.

Time Stamps

03:00 – The pros and cons of building an app and a progressive web app (PWA) and things to consider in choosing what route to take.
08:00 – Things to start working on 3 – 6 months before you launch.
16:27 – Whether doing sponsorships or engaging with influencers is effective and a good medium to promote your products.

Show Mentions

Steve Young

Founder at AppMasters
I started building apps in 2011 and my first app hit #8 under educational games. I started making a few hundred dollars a month, but had no idea what I was doing. Then in 2013 I decided to start a podcast so I could pick the brains of app creators that I admired including the co-founder of Shazam, Tapbots, Crossy Road, etc and that changed everything.

Now I run an app marketing agency where we’ve helped 28 clients get featured by Apple, 5X downloads with ASO, and get coverage on Techcrunch, Mashable, Venture Beat and other major publications. I also write about apps on The Next Web, Entrepreneur.com, and on my blog AppMasters.co.