If you’re looking for an affordable way to drive thousands of downloads using influencer marketing, then check out Trend Pie. They use social media to help your app to be on the trending list of the AppStore. Go to trendpie.com to get started today.
B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive 20% off just for the App Masters community.
Subscribe to the Show
About the Episode
Today’s guest was running out of cash for his previous company, Fit Brains, before a meeting with an investor friend completely turned the company around and was later acquired by Rosetta Stone in 2013. He shares his advice on selling your company, business development, fund raising and why stamina and consistency are keys to being a successful entrepreneur.
Rosetta Stone & Fit Brains
Michael Cole founded a company called Fit Brains, that primarily does what it says on its title, it exercises your brain with puzzles and games, he sold it in 2013 to Rosetta Stone, but he stayed as their GM and VP. Rosetta Stone is a global education technology software company.
Michael Cole’s Formula To Becoming A Successful Entrepreneur
Stamina and consistency are two of the things that Michael Cole believes what make up a successful entrepreneur. Consistency is needed to be able to push through on plans and get things done and the stamina, to actually meet the goals you’ve set for yourself and of course being able to balance family life and run a company at the same time.. He believes family is very important, being a husband and a father of two, which is also why he co-founded his current company, Picniic.
In a nutshell, Picniic is an app that helps manage home life in today’s technological age.
How To Sell Your Company And What To Do To Sell It
Whether or not your company is doing well and you want to sell it, Michael Cole gives us some insight on what he did to sell his company to one of the biggest names in the web space and how we was able to do it. Listen to the podcast to find out what he did to sell his previous company, why he stayed as their GM and VP and what he did first thing after selling his company.
Latest posts by Lakshmi uma (see all)
- 691: How to Turn an Average Game into an Amazing One with Manuel Boca - October 15, 2018
- 690: App Store Optimization for a Social Network with Juan Pablo Coppel - October 11, 2018
- 689: Retention and Engagement Strategies with Arthur Castro - October 8, 2018