Want to know how today’s guest has been able to land some massive press for his keyboard app? He shares how refining the app’s value proposition has led to better conversions and more press. Also, you will discover why you should offer a lifetime price with your subscription plans and why YouTube influencers are the best channel for long-term downloads.
02:18 – The strategy behind David’s Kickstarter campaign.
07:50 – The value proposition he started off with with his keyboard app.
16:04 – Paid license vs subscription – which one are people buying the most?
21:28 – Coming up and refining the right story for the press.
27:21 – Merging product and marketing to drive downloads.
30:52 – How to find influencers.
33:23 – The most effective channels for user acquisition.
SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games.
Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io.
- 812: Framework for Scaling New Growth Channels with Shoji Ueki - December 1, 2020
- Get the Most Out of ASO With This Tool - November 25, 2020
- 811: Global Trends for the Mobile Game Market with Sergey Zhukovskiy - November 24, 2020