724: Using App Store Reviews to Increase Retention

724: Using App Store Reviews to Increase Retention

Today’s guest is the CMO at AppFollow and she shares how to utilize your app store reviews to increase retention and customer loyalty. You will discover how app ratings affect rankings, why user reviews even matter and lastly, if you are a SaaS product, how to attract the top companies to use your product.

Olga Padulosi is the CMO at AppFollow.

593: How to Easily Respond to App Store Reviews with Evgeny Kruglov

593: How to Easily Respond to App Store Reviews with Evgeny Kruglov

Today’s guest is the Co-Founder and CMO at AppFollow a tool that allows you to easily manage and respond to app store reviews and track your keyword rankings in real-time. You will discover who he ended up as a Co-Founder after leaving his previous company, how he sold his shares to his previous business partner and the power of starting a podcast.

Evgeny Kruglov is the Co-founder & Chief Marketing Officer at AppFollow.