The Apple Search Ads Campaigns You Should Set Up

The Apple Search Ads Campaigns You Should Set Up

In this video, I’ll show you two search ads campaigns that you should be utilizing if you just launched your app and want to get your initial downloads to test your subscription paywall or to test your retention rate. You should also add these search ads...
Apple Search Ads: How to Discover New Keywords

Apple Search Ads: How to Discover New Keywords

Want to know how to scale your Apple Search Ads? You will learn how to set up a campaign that allows Apple to discover new keywords and how to scale your Apple Search Ads.

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https://www.youtube.com/watch?v=oZla1f1tE0k

Apple Search Ads for Paid Apps

Apple Search Ads for Paid Apps

You’re going to discover how Apple Search Ads work for your paid apps.

If you have good organic traffic and people are converting, then search ads will be very helpful for you. However, if you have less traffic, Apple won’t consider your app as good or relevant, so you won’t get a lot of impressions. As a result, your search visibility will be limited. You will not appear on some searches when a user looks for the app. Also, for those who think that their ranking will increase if they use search ads, this will only happen if your app is better than your competitors. This is because your conversion rate is NOT as good as the other apps, so it won’t help you a lot.
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https://youtu.be/IBvjv-jMzjo

How Do Apple Search Ads Affect ASO?

How Do Apple Search Ads Affect ASO?

You’re going to discover how Apple Search Ads affect ASO and keyword rankings.

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https://youtu.be/GsrhUm-ZEfI