We have four time guest, Aurora Berg, Co-Founder at Megacool. You will discover how to get more shares for your app, the opportunity for shares to happen on Instagram and Snapchat stories and how to use a rewarded referral system.
Coming up is a friend that I got to know because of this very podcast. Aurora Berg is the Co-Founder and COO at Megacool. She used to be the VP of Marketing at Dirtybit, makers of the hit game Fun Run. We talk about the startup hustle, team mechanics and what keeps both of us up at night.
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Coming is the story of how Dirtybit successfully launched the sequel to their hit game Fun Run and the road to 65 million downloads which includes deciding to sell the company or stay independent. Also, listen to the story of how they decided to shut down one of their games and the decisions that lead them down that path.
Aurora Klaeboe Berg is the VP of Business and Marketing at Dirtybit.
Aurora Klaeboe Berg
How can you leverage social media to leap into the App Store’s top charts? Well today’s guest is the VP of Business and Marketing of one of my favorite games and she shares with us some tips on how Fun Run reached #1 without a marketing budget. Also, if you’re going to networking event, then you’ll want to listen to her strategy of reaching out to influential people.