How to Successfully Launch a Sequel App with Aurora Berg

Coming is the story of how Dirtybit successfully launched the sequel to their hit game Fun Run and the road to 65 million downloads which includes deciding to sell the company or stay independent. Also, listen to the story of how they decided to shut down one of their games and the decisions that lead them down that path.

Aurora Klaeboe Berg is the VP of Business and Marketing at Dirtybit.

Aurora Klaeboe Berg
https://twitter.com/aurorakb

Dirtybit
http://dirtybit.com/

Fun Run: How an Indie Game Reached #1 With No Marketing Budget with Aurora Klæboe Berg

How can you leverage social media to leap into the App Store’s top charts? Well today’s guest is the VP of Business and Marketing of one of my favorite games and she shares with us some tips on how Fun Run reached #1 without a marketing budget. Also, if you’re going to networking event, then you’ll want to listen to her strategy of reaching out to influential people.