743: How to Build a Big Digital Product Business with John Bura

743: How to Build a Big Digital Product Business with John Bura

Today’s guest built a big business teaching people how to code and he shares how he stumbled upon this business by listening to the market. Also, listen to how he’s cleverly using Kickstarter as part of his launch strategy, how he finds licensing deals and how creating more content continues to help him grow his business.