As the app stores become more sophisticated with their algorithms, how does your mobile app retention affect your keyword rankings when it comes to app store optimization (ASO)?
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Today’s guest is a mobile marketing executive with years of experience growing mobile first companies in the dating, music, gaming, and fitness industries. We talk about key metrics a data scientist can help you with and how he’s using email marketing to keep users engaged and learn why they’ve churned.
Matthew Sadofsky is the Chief Growth Officer and CMO at STUDIO.
You’re going to discover key retentions strategies along with a killer way to use push notifications that actually increase engagement.
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