In this video, we analyze dozens of apps generating over a million dollars a year to see what commonalities they have. If you’re wondering how to monetize mobile apps, well this is the video for you.
Today’s guest is the Senior Manager of Growth at DraftKings. He shares how to create winning ad creatives, how to get started with programmatic advertising if you are a founder and how the right onboarding flow can help you get better Day 1 retention rates.
Jon Lau is the Senior Manager of Growth at DraftKings.
You are about to hear from a company that is focused on building innovative AR apps for the education sector. You will discover how they decide which AR products to build first, how they user test each of their ideas and a growth strategy that the guest refers to as “perpetual motion machine”.
Robin Williams is the Head of Emerging Technology at Twinkl.
In this video, you will discover 5 juicy app promotion strategies to drive app downloads without any marketing budget.
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https://www.youtube.com/watch?v=BNrqMJ4eUmk
I have been talking a lot about Mobile App Retention and I thought, who better to bring on than an 11-year-old with zero attention span. So here’s my son, Noah, to talk about what brings him back into a mobile game.
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https://www.youtube.com/watch?v=6NKCeMy1xWg&feature=youtu.be
If there is one thing that is consistent with app store optimization (ASO), it’s that the app store stores are always changing its algorithms. Obviously, this makes sense since their objective is to give the end user the best possible experience possible.
However, savvy marketers are constantly testing new and different ASO strategies to see what’s working today. Here are three strategies that you should be testing in 2020.
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https://www.youtube.com/watch?v=k9waGOKhZIU
Today’s guest is a mobile marketing executive with years of experience growing mobile first companies in the dating, music, gaming, and fitness industries. We talk about key metrics a data scientist can help you with and how he’s using email marketing to keep users engaged and learn why they’ve churned.
Matthew Sadofsky is the Chief Growth Officer and CMO at STUDIO.
Today’s guest is the VP of Marketing of the highly popular 8fit app and he shares how to build a UA strategy optimized for high-LTV subscribers. Also, you will discover why performance marketing is not working as well anymore and conversion rate optimization for new subscribers.
Saulo Marti is the VP of Marketing at 8fit.
Photo by Thought Catalog on Unsplash The number of apps across iOS and Google is increasing by the day causing a typical smartphone user to…
How do you overcome the first years of launching a totally new service into a mature market? Well today’s guest is the Founder & CEO of BYHOURS, a service that lets you book hotels by the hour. He shares how he started this new service, how they generated initial demand and how they are bringing users back into the app with hypertargeting.
Guillermo Gaspart is the Founder & CEO at BYHOURS.
