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How to Increase Mobile App Retention Rate Through Customer Support

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Want to know a simple way to increase your mobile app retention rate? Well, today’s guest shares why focusing on customer support has allowed her to successfully retain her customers. You will discover a tool she uses to manage the many requests her company receives.

Watch Video on YouTube and Subscribe to our Channel:
https://www.youtube.com/watch?v=EGus8l6b93o

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725: Programmatic Targeting with Eric Seufert

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Today’s guest is none other than Eric Seufert, author of Freemium Economics and editor of the popular mobile blog Mobile Dev Memo. This is the exact interview from our very first virtual summit in 2018 where Eric shares why there’s a shift to programmatic targeting, the types of apps in the top grossing charts and what types of games can adopt a subscription-based model.

Eric Seufert leads platform at N3TWORK. Also, he is the author of Freemium Economics, published by Elsevier in 2014 and Owner / Editor at Mobile Dev Memo.

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How to Change From In-App Purchases to Subscriptions

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Want to know how to go from a one-time in-app purchase model to a subscription based app?

In this video, Sarah Boland, Founder & CEO at Life Lapse, will share how:

– How she knew that a one-time in app purchase wasn’t a sustainable business model?

– Whether a monthly and annual subscription was more popular?

– Other strategies that she implemented to get conversion rates from 1% to 6%?

Watch Video on YouTube and Subscribe to our Channel:
https://www.youtube.com/watch?v=t4O8rEg-0tk

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The Video Ad Creative That Will Increase Your ROI

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In this video, you will discover how short form videos (4-6 seconds) with one targeted message can lead to a tremendous increase in performance. Shamanth Rao is the CEO of RocketShipHQ, a boutique growth marketing firm. He is an experienced mobile growth leader with experience of 3x exits and has managed 7 figure monthly budgets to help companies grow in a capital efficient manner.

Watch Video on YouTube and Subscribe to our Channel:
https://www.youtube.com/watch?v=Q0L9X5TM7yg

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How to Monetize Mobile Apps & Games on Google Play and Apple App Store

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Want to know what are the best ways to make money from mobile apps and games on Google Play and the Apple App Store?

In this video we’re going to look at the stats from two of the biggest mobile apps out there – Clash of Clans and Calm and see how they’re making millions of dollars a month.

Watch Video on YouTube and Subscribe to our Channel:
https://www.youtube.com/watch?v=brMDfh3ubpc

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723: How to Build a Consumer Centric App with Liat Mordechay Hertanu

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Today’s guest is the Co-Founder and CMO of an app called 24me. You will discover how they built an award winning, Apple Best of the App Store kind of app by being consumer centric. Also, you will discover how to gain attention in a crowded space, the one question you should ask your most frustrated users and finally how always being the first in build new Apple technology has been a great driver of growth.

Liat Mordechay Hertanu is the Co-Founder and CMO at 24me.

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