7 key ASO takeaways from 2015

7 key ASO takeaways from 2015

With the new products, improvements, and enhancements in the various app stores, how has app store discoverability been affected?

What impact will these changes have on App Store Optimization (ASO)?

2015 has been an intense year for the app industry: new products, new improvements and major enhancements have surfaced. Apple and Google, the two dominant players, have both released considerable developments. Find below 7 key ASO takeaways from 2015.