• 706: How to Find Micro-Influencers on Instagram with NG Gordon

    706: How to Find Micro-Influencers on Instagram with NG Gordon

    Today's guest is a former professional tennis player and software founder and now he's a micro-influencer. You will discover how he became an influencer, his 4-step process for finding the right influencer to promote your app and finally, what to say to these influencers to make sure they are worthy …Read More »
  • Super-charge Your App Marketing With App Masters’ Pick Of ASO Tools, Trends And Growth Hacks

    Super-charge Your App Marketing With App Masters’ Pick Of ASO Tools, Trends And Growth Hacks

    Mobile analyst and top 30 mobile marketing influencer Peggy Anne Salz and I catch up for insights into App Store Optimization.   We discuss why short app names are the golden ticket to revenues;  about Google UAC and why you should get on it too; and the staying power of the subscription model.Read More »
  • 705: How to Plan an Ad Roll Out with Vincent Meyer

    705: How to Plan an Ad Roll Out with Vincent Meyer

    You're about to discover how today's guest increased his ad revenue by simply removing his banner ads. Plus, he shares the messaging that they use to get better engagement with their video ads, how to plan your ad monetization roll out and finally why you better have a tracking system …Read More »
  • 704: Mobile App Analytics with AppsFlyer’s Ben Jeger

    704: Mobile App Analytics with AppsFlyer’s Ben Jeger

    Are you trying to figure out which analytics tool to use? Well, I've got Ben Jeger a Managing Director at AppsFlyer to talk all about app analytics. You will discover how to jumpstart your marketing campaigns, how to find the best converting keywords for your Apple Search ads and how …Read More »
  • Apple Search Ads for Paid Apps

    Apple Search Ads for Paid Apps

    You're going to discover how Apple Search Ads work for your paid apps. If you have good organic traffic and people are converting, then search ads will be very helpful for you. However, if you have less traffic, Apple won't consider your app as good or relevant, so you won't …Read More »
  • 703: Viral Growth for a Hyperlocal App with Jegor Ivanov

    703: Viral Growth for a Hyperlocal App with Jegor Ivanov

    Are you building a social network or a hyperlocal app? Well today's guest shares how he was able to get viral growth by using an unknown variable reward. You will also discover how to get more engagement from your push notifications, how to get users to generate more content and …Read More »
  • Mobile Game Audit & Comparison with Bumper.io

    Mobile Game Audit & Comparison with Bumper.io

    Coming up -- we're gonna take a look at a game from someone within the audience and we're gonna give them harsh, brutal feedback to help improve that game. Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/yDG2uDzfJo4Read More »
  • 702: How to Improve Your Current Game with Ozzie Haniffa

    702: How to Improve Your Current Game with Ozzie Haniffa

    Coming up is a coaching call with an indie game developer. We talk about how to add variability in his games, how to test your simple game ideas and why ASO is not necessary for casual games. Ozzie Haniffa is an indie game developer.Read More »
  • How to Increase Retention for Casual Mobile Games

    How to Increase Retention for Casual Mobile Games

    Kevin Wolstenholme is the founder of ​RisingHigh Studio​ and ​RisingHigh Academy​. He runs a two-person indie game studio with 13 games with 13 Apple homepage features. They also produce training for game developers and have achieved 6 Apple features this year. Plus, several publisher deals signed. Watch Video on YouTube …Read More »
  • 701: How Job Today Grew to 5M Jobseekers Being Mobile Only with Todor Madzharov

    701: How Job Today Grew to 5M Jobseekers Being Mobile Only with Todor Madzharov

    Today's guest helped grow JOB TODAY to over 5M jobseekers without a web presence. You will hear how their two controversial features actually led to their growth, how they decreased their CPIs in half by converting static images into a video ad and lastly how to actually measure the performance …Read More »