Today’s guest is Clay McDaniel, the CEO of Ripl. Clay is a career technology and marketing executive, and has worked on software platforms that serve small businesses, consumers, enterprise and professional services firms, agencies, and non-profits.
01:54 – How Ripl achieved $5M in revenue with just the iOS app
05:12 – How to target small business owners
11:06 – 3 tools for targeting SMBs
37:16 – What KPIs or operating metrics do your company and team prioritize?
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