498: How Media Really Works with Allison Kugel

498: How Media Really Works with Allison Kugel

Today’s guest is a former model and journalist and she shares amazing tips on how to get media coverage including secrets that most PR people may not tell you. Also she shares how to not disappoint clients, using the triangle of information when pitching journalists and how spirituality allows her to balance her many businesses.

Allison Kugel is the Co-Founder of Upitch.

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