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alok

Fun Run: How an Indie Game Reached #1 With No Marketing Budget with Aurora Klæboe Berg

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How can you leverage social media to leap into the App Store’s top charts? Well today’s guest is the VP of Business and Marketing of one of my favorite games and she shares with us some tips on how Fun Run reached #1 without a marketing budget. Also, if you’re going to networking event, then you’ll want to listen to her strategy of reaching out to influential people.

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AutoRap: How to Build Marketing Buzz for Your App (and Get Millions of Downloads) with Prerna Gupta

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How do you build marketing buzz for your app even before you even build it? Well today’s guest sold her company, Khush, to Smule and she talks about how she leveraged YouTube to market her apps and get millions of downloads. In fact, she even got the stars of Charlie Bit My Finger to do an app video. Also, listen to her cold email strategy that landed her press and review videos from popular YouTubers.

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5by: Selling 2 Companies Before Age 25 with Greg Isenberg

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Today’s guest just sold his most recent company, 5by, to StumbleUpon and in fact has sold 2 companies before the age of 24. He talks about his $1.5 million dollar product mistakes he made with his previous company and how you can avoid those same mistakes. Also, if you’re looking to reach influencers to get more downloads for your app then you’ll want to listen to the part where he breaks down his entire process.

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