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Lakshmi uma

568: 10X Revenue with ASO and Apple Search Ads with Marco Wenisch

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I can’t wait to share this indie success story. I met today’s guest earlier in the year and since then he has 10X his app revenue using ASO and Apple Search Ads. You will discover his strategy for optimizing keywords in his Search Ads campaigns, a hack to let Apple come up with the best keywords and why adding more keywords actually hurt his campaign.

Marco Wenisch is the CEO and Co-Founder at di Venisco and Economic Solution AppsMacro’s Planner

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565: How to Market a Game Profitably with Jeff Gurian

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Today’s guest is the VP of Marketing & Ad Monetization at Kongregate and he shares how to market a mobile game profitably and at scale. You will discover how they start A/B testing during the game conception phase, why they focus on ad engagement as a critical metric, how to use organic growth to fund UA, and how indies can better monetize their games. It’s a jam packed episode that you don’t want to miss.

Jeff Gurian is VP, Marketing & Ad Monetization at Kongregate (a Game Stop company).

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563: The Basic Questions to Ask Before Developing Your App with Michael Sacca

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Today’s guest went from running his own agency to running Crew.co and then selling the company to Dribbble. You will discover the basic questions you should ask yourself before developing your app.  Also, he shares the key differences between a bootstrapped company and a VC funded one, how his podcast led to this new opportunity and why marinating on an idea and actually help you execute on it quickly.

Michael Sacca is the President at Crew and Co-Host at Rocketship.fm.

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562: Using ASO & SEO to Get Downloads with Romain Derrien

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Today’s guest is an indie developer who went from reskins to learning how to code to building his own custom apps. You will discover how to easily get feedback from your users, Udemy courses to help you learn how to code, and using ASO and SEO to drive downloads and PR for your app.

Romain Derrien is the Chief Executive Officer at Ubicolor and creator of the Morning Routine app.

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560: 10X Revenue with This Sales Formula with Jim Brown

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Today’s guest has led two companies from $1 million to more than $10 million and now trains entrepreneurs how to 10X their revenue using a step-by-step sales formula. You will discover his formula along with a live demonstration of the process.

Jim Brown hosts is the SalesTuners podcast where he talks with world-class sales performers about the techniques, behaviors, and attitudes that listeners can use to close more deals and make more money.

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559: Successful In-App Marketing Campaigns with Dustin Amrhein

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If you’re only using push notifications to re-engage with your customers, then you need to keep up with the times. In today’s episode you will discover successful types of in-app marketing campaigns which include in-app messages and surveys. Also, listen to the part of the show when he shares the best in-app campaigns for games.

Dustin Amrhein is the Customer Success Lead, the first automated in-app marketing platform.

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