• 834: How to Increase Mobile App Subscriptions with Fritz Charles

    834: How to Increase Mobile App Subscriptions with Fritz Charles

     Fritz Charles is the founder of Q2 Mobile Labs, a mobile studio and consultancy, with a specialty on mobile subscriptions. Q2 Mobile Labs began as a mobile gaming studio, producing a portfolio of over 400 apps that produced over 5,000,000 downloads that was sold to a private investor. Fritz …Read More »
  • 833: How to Start & Grow a College Ambassador Program with Jake Ellenburg

    833: How to Start & Grow a College Ambassador Program with Jake Ellenburg

     Jake Ellenburg is the Chief Marketing Officer at ​X-Mode. He is responsible for growing multiple brands across various industries with a specialty in creative user acquisition. In just under 4 years, he helped pivot a college safety app (Drunk Mode) to one of North America’s largest providers of geolocation …Read More »
  • This Starbucks Secret Menu App Makes $240K

    This Starbucks Secret Menu App Makes $240K

    In this video, we teardown a Starbucks secret menu app that is generating over $20,000 a month!Read More »
  • Game Design: How to Develop a Successful Game

    Game Design: How to Develop a Successful Game

    Today’s guest, Jordan Blackman, has worked on multiple 10 figure products for companies like EA Sports, Ubisoft, Zynga, The Pokemon Company, AMC Networks, Ellen Degeneres, and many more. You will discover a few easy ways to increase your game’s monetization. Jordan Blackman is the Owner of Bright Black Associates.Read More »
  • 832: Beginner’s Guide to Apple Search Ads with Gabe Kwakyi

    832: Beginner’s Guide to Apple Search Ads with Gabe Kwakyi

     Today’s guest is Gabe Kwakyi, CEO & Co-Founder at Incipia. You will discover how to get started with Apple Search ads, the factors that influence keyword and top chart rankings, managing A/B tests, and so much more. This interview was recorded as part of our App Masters Virtual Summit …Read More »
  • UserTest Review & Live Reaction

    UserTest Review & Live Reaction

    In this video, I’ll show you why you should do user testing and what questions to ask. I’m going to react live to a user testing video and you’ll get to hear the questions I asked along with my reactions — brutally honest and critical ones included.Read More »
  • 831: The Simple Process for Creating a Top Charting Game

    831: The Simple Process for Creating a Top Charting Game

     Today’s guest is David Reichelt, the creator of Color Switch. You will discover his simple approach for designing a top charting game, how David approached the re-launch of his game and how he’s using his tremendous success to build Color Switch 2. This interview was recorded as part of …Read More »
  • App Ideas to Make Money – The Proven Method

    App Ideas to Make Money – The Proven Method

    Discover the proven method to come up with app ideas that are guaranteed to make money. Highlights 00:41 – How effective is the method 03:35 – A walkthrough of the strategy 05:19 – Having the main keyword in your app title 07:43 – Looking at critical app store reviewsRead More »
  • How to Get Started with Facebook Automated App Ads

    How to Get Started with Facebook Automated App Ads

    Here’s the easiest way to get started with Facebook Automated App Ads and how to eventually scale the campaign. Today’s guest is Gina Kwong who runs Mobile Growth at Electronic Arts (EA). She focuses on global growth for EA’s mobile titles and has great experience in creative testing, especially across …Read More »
  • 830: The Meet Group Founder and CEO Geoff Cook

    830: The Meet Group Founder and CEO Geoff Cook

     Geoff Cook is currently the CEO and co-founder of The Meet Group, a social dating and livestreaming company. He has been on the board of The Meet Group (NASDAQ: MEET) since 2011 until its sale in 2020. Geoff sold the company for $500 million in September 2020 — one …Read More »