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How to Change From In-App Purchases to Subscriptions

By Articles, PodcastNo Comments

Want to know how to go from a one-time in-app purchase model to a subscription based app?

In this video, Sarah Boland, Founder & CEO at Life Lapse, will share how:

– How she knew that a one-time in app purchase wasn’t a sustainable business model?

– Whether a monthly and annual subscription was more popular?

– Other strategies that she implemented to get conversion rates from 1% to 6%?

Watch Video on YouTube and Subscribe to our Channel:
https://www.youtube.com/watch?v=t4O8rEg-0tk

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The Video Ad Creative That Will Increase Your ROI

By Articles, PodcastNo Comments

In this video, you will discover how short form videos (4-6 seconds) with one targeted message can lead to a tremendous increase in performance. Shamanth Rao is the CEO of RocketShipHQ, a boutique growth marketing firm. He is an experienced mobile growth leader with experience of 3x exits and has managed 7 figure monthly budgets to help companies grow in a capital efficient manner.

Watch Video on YouTube and Subscribe to our Channel:
https://www.youtube.com/watch?v=Q0L9X5TM7yg

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How to Monetize Mobile Apps & Games on Google Play and Apple App Store

By Articles, PodcastNo Comments

Want to know what are the best ways to make money from mobile apps and games on Google Play and the Apple App Store?

In this video we’re going to look at the stats from two of the biggest mobile apps out there – Clash of Clans and Calm and see how they’re making millions of dollars a month.

Watch Video on YouTube and Subscribe to our Channel:
https://www.youtube.com/watch?v=brMDfh3ubpc

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How to Respond to App Store Reviews on iOS

By Articles, PodcastNo Comments

Responding to App Store reviews shows your potential users that you take your app seriously. And more importantly, gives the developer side of the story. In this video, you will discover how to quickly respond to your negative app store reviews with Apple’s App Store Connect.

Watch Video on YouTube and Subscribe to our Channel:
https://www.youtube.com/watch?v=DdisFs7Rgwo

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