Coming up is a recording from an event that I helped organize with Pollen VC and Silicon Valley Bank. You are about to discover how to finance user acquisition through VC funding and/or debt, what are VCs looking for in investment opportunities, and why you should NOT use VC funding for user growth. All that and so much more.
Visit Pollen VC:
02:28 – Funding and the different ways to raise money
08:04 – What venture capitalists are looking for, what they are interested in, how are they evaluating opportunities
11:40 – Other avenues to pursue for different funding needs
16:52 – The main areas of focus, the variables, the core metrics of the business that investors are looking for
19:57 – In-app purchases, ads, subscriptions — what is the more attractive business model to investors?
Pollen VC is the market leader in capital-efficient funding for mobile app developers and digital publishers. They provide lines of credit to app publishers allowing them to unlock their unpaid revenues and eliminate payout delays of up to 60+ days by connecting to their app store and ad network platforms.
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