Let Adjust unify all your marketing activities into one powerful platform, and give you the insights that you need to scale your business. Adjust provides 100% accurate mobile app tracking so you can make better informed marketing decisions. See why more than 25,000 apps have implemented Adjust’s solutions.
Today’s guest is the CMO at From the Bench, a company that has over 60M downloads and 100,000’s of DAUs. You are about to discover how to get licenses from the biggest sports leagues, why mid-size influencers are the most effective and lastly how to optimize your ads for maximum revenue.
04:52 – Knowing when to focus your energy on a new company.
05:51 – The strategy that’s working for David today.
07:16 – Things you need to know about licensing.
16:28 – ASO and which aspects to focus on.
21:38 – ASO experiments that resulted in success.
26:19 – Influencer marketing best practices.
Now I run an app marketing agency where we’ve helped 28 clients get featured by Apple, 5X downloads with ASO, and get coverage on Techcrunch, Mashable, Venture Beat and other major publications. I also write about apps on The Next Web, Entrepreneur.com, and on my blog AppMasters.co.
Latest posts by Steve Young (see all)
- 757: Native App Preloads with Matt Tubergen - November 12, 2019
- How to Calculate Accurate ROIs from Apple Search - November 5, 2019
- 756: Using Affiliates to Increase User Base with Nate Hunter - November 5, 2019