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Description

Want to preload your apps directly on to a user’s phone? Well today’s guest talks about how their new platform allows you to run ads and with a single tap bypass the Google Play Store and have your app directly on a user’s phone. Also, listen to how indies can take advantage of this platform and what categories of apps perform best.

Matt Tubergen is the EVP of Global Revenues and Growth at Digital Turbine.

Highlights

04:17 – Leveraging SingleTap as a small company
06:00 – Ignite’s app preloading system: how it works
10:45 – Applications and campaigns that work best for preloading
12:40 – Type of campaigns that work best for the SingleTap platform
14:00 – An in-depth of how SingleTap works
18:10 – Ignite’s ability to target users by a given region

Show Mention

– Fav app: Life360: (iTunes | Google Play)

Steve Young

Founder at AppMasters
I started building apps in 2011 and my first app hit #8 under educational games. I started making a few hundred dollars a month, but had no idea what I was doing. Then in 2013 I decided to start a podcast so I could pick the brains of app creators that I admired including the co-founder of Shazam, Tapbots, Crossy Road, etc and that changed everything.

Now I run an app marketing agency where we’ve helped 28 clients get featured by Apple, 5X downloads with ASO, and get coverage on Techcrunch, Mashable, Venture Beat and other major publications. I also write about apps on The Next Web, Entrepreneur.com, and on my blog AppMasters.co.