447: How to get traction in emerging markets with Saju Abraham

Are you trying to target emerging markets such as Latin America and parts of Asia. Well today’s guest talks about marketing strategies that have worked for them to get phenomenal traction in these countries. Hint it’s not just Facebook. Also, listen to the part of the show where we talk about emotional intelligence and why it can matter more than IQ.

Saju Abraham is Chief Product Officer at Left, creators of Yo!.

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How a Failed Bar Owner Built Yo with Or Arbel

Coming up is a story of how a failed bar owner went on to build the wildly controversial app called Yo!. Also, listen to how he is able to overcome the negativity that the tech press has unleashed on him.

Or Arbel is the Co-Founder & CEO at Yo.