App Radar is changing how App Store Optimization is done. The tool helps developers get their apps and mobile games discovered in the app stores and manages your entire ASO workflow through one simple interface. Not only that, once your ASO is fixed, App Radar will also help you set up optimized Apple Search Ads to help you scale up your User Acquisition results.
Industry-leading companies like Kolibri Games, Tivola Games, NerByte & iTranslate rely on their platform and expertise to drive organic installs from app stores, to their apps and games.
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What does it truly take to become successful in your entrepreneurial ventures? Well, you will discover the most important aspect of running a business, the four characteristics that today’s guest looks for in an entrepreneur for investment and why the business model canvas is the best tool for startups to utilize.
The Most Important Aspect of Running a Business
Developing the process that create good products and services is the most important aspect of running a business. Once you do this, you can practically own the world. And this is what Rupert is doing for game studios: they provide the people needed, out-of-pocket expenses such as software and hardware essentials, and the marketing.
Characteristics of a Success Entrepreneur
Before Rupert’s company decides on investing in a game studio, they look for certain qualities to ensure that they have a strong entrepreneur as not to put efforts to waste. A successful entrepreneur should be strong in these four characteristics:
- Risk Tolerance – if you are not willing to risk enough things in your life for your business, then you won’t be helping it.
- Resilience – you will get knocked down and dragged out every single day. Get back up.
- Initiative – get up in the morning and just go, go, go. Even if you don’t know what to do, have the initiative to ask others for help.
- Creativity – this is not just limited to the game itself but also in the project management.
Now I run an app marketing agency where we’ve helped 28 clients get featured by Apple, 5X downloads with ASO, and get coverage on Techcrunch, Mashable, Venture Beat and other major publications. I also write about apps on The Next Web, Entrepreneur.com, and on my blog AppMasters.co.