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8 Secrets to Designing an Addictive App

By ASONo Comments

You know the signs of an addictive app: an unwillingness to put your device down, an overwhelming urge to “just check it one more time,” actually dreaming or daydreaming about using it.

Think Twitter, Pokemon Go, even Amazon.

The fact is, most of these were intentionally created to be habit-forming. Called behavior design, the intentional use of psychology within the computer science field has yielded some of the most popular–and addictive–apps and games.

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Allison Kugel

498: How Media Really Works with Allison Kugel

By PodcastNo Comments

Today’s guest is a former model and journalist and she shares amazing tips on how to get media coverage including secrets that most PR people may not tell you. Also she shares how to not disappoint clients, using the triangle of information when pitching journalists and how spirituality allows her to balance her many businesses.

Allison Kugel is the Co-Founder of Upitch.

SPONSORS

If you’re looking for an affordable way to drive thousands of downloads using influencer marketing, then check out Trend Pie. They use social media to help your app to be on the trending list of the AppStore. Go to trendpie.com to get started today.

B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive 20% off just for the App Masters community.

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Ethan Rosenbaum

497: Lessons From Launching a Social Media App with Ethan Rosenbaum

By PodcastNo Comments

Are you trying to launch a social media app? Well today’s guest shares his journey and the lessons learned along the way including what he’s pivoting into. Also, listen to the part of the show where he shares his project management tips to make sure a project launches on time.

Ethan Rosenbaum is the President & Founder at Babble.

SPONSORS

If you’re looking for an affordable way to drive thousands of downloads using influencer marketing, then check out Trend Pie. They use social media to help your app to be on the trending list of the AppStore. Go to trendpie.com to get started today.

B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive 20% off just for the App Masters community.

Read More

7 Advance App Store Optimization Strategies

By Articles4 Comments

ASO is dead!

You see the same people that said app store optimization (ASO) no longer drove downloads were the same people flooding the App Store with poorly made reskins. They were relying on driving downloads through spamming their app names, but eventually the app stores caught on and started penalizing them for these tactics.

So… as more people moved away from ASO, I started digging deeper. I made a commitment to double down on ASO as a viable strategy to drive downloads.

And it’s paying off…

We’ve been able to increase downloads for our clients by 20–100%. In fact, we had one client where we 5X downloads using nothing but ASO.

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Len Wright

496: Limited Beliefs with Len Wright

By PodcastNo Comments

Today’s guest works with high achievers, entrepreneurs, influential leaders and top performing athletes to help them break through barriers in their lives, to tap into their true potential and reach for and exceed loftier goals. We talk about limiting beliefs, accelerated evolution and how just enjoying the journey will help you reach whatever destination you want.

Len Wright is the Human Potential Coach & CEO at ZenLenCoaching.com

SPONSORS

If you’re looking for an affordable way to drive thousands of downloads using influencer marketing, then check out Trend Pie. They use social media to help your app to be on the trending list of the AppStore. Go to trendpie.com to get started today.

B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive 20% off just for the App Masters community.

Read More

Top Podcast Episodes on How to Pitch the Press

By PodcastNo Comments

1. Techcrunch – Steve O’Hear [smart_track_player url=”http://traffic.libsyn.com/mobileappchat/440_techcrunch.mp3″ image=”https://appmasters.com/wp-content/uploads/OHear-Steve-OHear.png” social=”true” social_twitter=”true” social_facebook=”true” social_gplus=”true” ] I’ve got Techcrunch writer Steve O’Hear to talk about the things you…

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Aurora Berg

495: Fireside Chat with Aurora Klaeboe Berg

By PodcastNo Comments

Coming up is a friend that I got to know because of this very podcast. Aurora Berg is the Co-Founder and COO at Megacool. She used to be the VP of Marketing at Dirtybit, makers of the hit game Fun Run. We talk about the startup hustle, team mechanics and what keeps both of us up at night.

Aurora Klaeboe Berg is the Co-Founder and COO atMegacool.

SPONSORS

If you’re looking for an affordable way to drive thousands of downloads using influencer marketing, then check out Trend Pie. They use social media to help your app to be on the trending list of the AppStore. Go to trendpie.com to get started today.

B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive 20% off just for the App Masters community.

Read More